(cross-posted at OK Great)

Gear up Durhamites, The DOUGHMAN is coming on May 29, 2010.

For those of you that don’t know about the DOUGHMAN, it’s probably the coolest event you’ll ever hear about. It’s the world’s premiere team-relay-quadrathalon-slash-eating-contest and it’s coming back to Durham for the third year after a ridiculously successful 2009 race which was featured on Man vs. Food. This local tour-de-gastronomic-force will feature some of our favorite Durham delights like Hog Heaven, Local Yogurt, Dain’s, LocoPops, and more. Each leg of the relay journey involves casually enjoying wolfing a meal at one of these fine establishments and then heading off on an athletic event (running, biking, ‘water activity’) and then meeting the whole team for a final dessert course and sprint to the finish line.

The DOUGHMAN is also a charity event, and has raised over $12,000 for the Durham Inner City Gardeners (DIG) through sponsorship and donations over the last two years. This year, SeeSaw Studio will also be a beneficiary of the event.

This year I had the honor of being the creative director for the group and thus creating all the deliverables for the event. After reworking their logo, Michelle Fereck (my volunteer helper) and I tackled the race poster (above, click to embiggify). More good design will be on the horizon as well as we continue to develop materials for the event. I’m really psyched to be working with them and hope that my sponsorship of the event will get me some good exposure around Durham. Plus it’s a fun event and a great cause, so why not lend the help?

If you are interested in participating, rally up a team of three of your pals, head over to www.doughman.org starting on March 1, and sign up your team. And start training!

And if you’re not into the whole athletic side of things, but want to get involved with the whole eating delicious local food side of things, the DOUGHMAN will also be hosting their second annual Local Foods Banquet at Durham Central Park Pavilion on the Saturday evening following the race – more deets about that will be coming soon on their website.